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Contact us:

WeAreNexen.io

Ottergemsesteenweg Zuid 808

9000 Ghent, Belgium

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add remove What is a beacon?

A beacon is a small Bluetooth radio transmitter.

It’s kind of like a lighthouse: it repeatedly transmits a single signal that other devices can see. Instead of emitting visible light, though, it broadcasts a radio signal that is made up of a combination of letters and numbers transmitted on a regular interval.

A bluetooth-equipped device like a smartphone can “see” a beacon once it’s in range, much like sailors looking for a lighthouse to know where they are.

add remove Beacon misconception: beacons transmit content

Wrong : They only transmit signals that trigger an action in an app.

add remove Beacon misconception : they use a lot of power

Wrong : Our beacons have an estimated battery lifespan of 2 years with the right configuration. WeAreNexen also takes are of maintenance and replacement op all Open Network beacons. If you choose for a Closed Network (your own private network), we advise on beacon choice and smart calibration. We also support all-in operational maintenance.

Also worth to mention : our beacons are powered by batteries. You do not need a power outlet on location to feed a beacon with power.

Beacons also do not need an internet connection. Beacons only send out a signal that is detected by the smart device of a user. It is the smart device of the user that needs an internet connection to retrieve the content.

add remove Beacon use cases:

For ranges above 50 meters generally the use of Geofences is preferred. Our limitation with geofences is you can only select a maximum of 10 locations at once within the vicinity of 7 kms.

add remove Beacon misconception: indoor positioning is very complicated

In- or outdoor placements of beacons does not really make a difference. The difference is situated in the complexity of the use case. We advise to start with a simple point based use case and expand gradually in complexity.